Coca-Cola partnered with Ogilvy Paris to bring your the thinnest vending machine in the world. It fits where others can’t and works well with the actual product. It’s not the most creative implementation, but it’s definitely a good one that aligns with the product very well. It’s awesome to see how just one small change could make a big difference!
Diet Coke ‘Slender Vender’ Vending Machine

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