Again we see Skyfall taking product placement to a whole other level. During the opening week of the new James Bond movie in Stockholm, a large group of Swedish Bond fans were given quite a surprice, unaware they were being filmed for a Sony marketing stunt. The agency Crispin Porter + Bogusky thought this genius stunt up to help Sony Nordic promote their new James Bond smartphone Xperia Acro S which actually is waterproof….
Skyfall + Sony Marketing Stunt

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